Key Principles
Qualified leads are explicitly defined with clients before campaign launch, ensuring alignment with specific business objectives and target demographics. Inquiries that do not meet these pre-agreed criteria are automatically excluded from billing under our pay-per-qualified-lead agreements, guaranteeing fair and performance-based compensation.
Clients maintain full 24/7 access to their live tracking sheets, providing real-time visibility into lead generation performance and cost per enquiry. Furthermore, all custom landing page assets developed for campaigns remain the exclusive property of the client upon project completion.